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VeloElite is the product of a combination of years of passion and experience in the cycle industry in a bid to providing the best possible service to our customers.

The Cycle industry is changing, we aim  to offer the best experience possible whilst embracing the best parts of the internet and providing you, our customers, with everything you would need to enjoy and perform on your bike.

Swift Hypervox Aero Carbon Bike Ultegra DI2 - VeloElite
SwiftCarbon Bikes

SwiftCarbon bikes

The brand launched in 2008 with the aim of producing exceptional carbon racing bikes. Fast forward to today and VeloElite are delighted to be the first UK SwiftCarbon Partner shop with this fantastic brand and excited to offer the full range of racing bikes! As an approved Partner shop, we are delighted to be able to offer SwiftCarbon bikes with custom paint finishes.

Bike servicing and Repairs

We offer a full range of bike repair and service options. Our fully certified technician can carry out any job you need. We pride ourselves on not only offering a fantastic professional service but we aim to be competitively priced and also strive to have the fastest turnaround times around so you can get back riding as soon as possible.

Bike Repairs and Servicing Northamptonshire
Bike Servicing and Repairs
Bike Fitting Northamptonshire
Professional Bike fitting

Bike Fitting

A process that Tom has developed and worked on over the last 5 years. If you are looking to purchase a new bike and want to know what size you need to order in a given model or if you want your current bike set up to be more comfortable or maybe for a performance orientated fit, maybe you are experiencing some pain and discomfort when riding? Try our professional bike fit at our new studio next to Woodford Mill, In Ringstead, Northamptonshire.

VeloElite Handbuilt Wheels

An exclusive range of Carbon and Aluminium wheels using hand selected components, coupled with experienced craftmanship to create a range of stunning wheels. Wheelsets are available in rim or disc brakes and our Carbon rims are available with custom coloured decals to match your setup.

VeloElite Handbuilt wheels
VeloElite Handbuilt Wheels
VeloElite Bike shop and Cycling Club
VeloElite Cycling Club
Cycling Club

We have created VeloElite RC, one big cycling community of like minded individuals who all love riding. Incorporating and continuing our famous group rides is key, with the rides starting at our HQ next to Woodford Mill, Ringstead. We often run up to 5 groups of varying speeds to accomodate beginners through to elite level racers, all are welcome!

Latest News

VeloElite Club Rules

Please ensure you are following club rules. 1. Women’s Club Captain Paul Hardy 2. Men’s Club Captain Caroline Hewitt 3. If you are unable to make the shop ride on a Saturday, please send a note to your club captain, or post a public apology. 4. Danny is always right. 5. If you are cold…

VeloElite Winter Update

Deep into February and whilst there is no doubt there will likely be some harsh weather still to come, can’t help but feel some elements of positivity creeping in. The early evenings are already getting lighter and the 45RC have released this year’s TT fixtures, always a sign that spring is not too far away.…

VeloElite and SwiftCarbon first UK partnership

VeloElite are proud to annouce it is the first UK SwiftCarbon Partner Further to a few facebook teasers, mainy because Tom simply can't contain his excitement, we are delighted to formerly announce VeloElite is now the first UK partnership with SwiftCarbon. It's been one of our goals since launching VeloElite February 2018 to partner with…

Two VeloElite teams to take on RedBull Timelaps 25 Hour Race

On Saturday 27th October 2018, two Velo-Elite teams are set to take on ‘the longest one day race in the World’ at Great Windsor Park – London. In the inaugural event, VeloElite’s predecessor “Wellingborough Cycles RT” took home the silverware after leading the event from the first lap and this year all four of the…

Really happy with the bike fit from these guys. Only needed a few tweaks, but made the ride more comfortable and a bit more power to boot. Great training plans as well, as long as you do as you told, you will quickly see improved results.
I only use these guys for bike services as well, as they are riders themselves, they know the importance of a job done right.

Russel Batchelor

Have to admit that when treating myself to a Bike Fit for my 50th Birthday I was dubious as to any benefit it might deliver. I chuckled at the detail James went into for an old bloke with no potential and outright laughed at the riding position it resulted in, then I took to the road to discover I was 100% more comfortable and a good 5% faster. I’d recommend it to anyone.

Steve Marston

Everyone will quite rightly commend the initial fitting and coaching but I’d like to mention the fit maintenance. Transferring your fit over to new bikes, components and cleats is all part and parcel of their after care services, which are second to none. Highly recommended.

Tom Greasley